Learn how to calculate your conversion rate

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It's easy to get started without incurring large costs and is cost-effective Less promotional and easier for users to accept It is easy to measure the effectiveness by the number of clicks, number of page views, conversion rate, etc. In the above,The most noteworthy benefit is that it is easy to narrow down your target to customers who are already interested in your company's products and services. Unlike mass advertising and telemarketing, which are often used in outbound marketing, it reduces the risk of approaching people who have no interest in your products or services, resulting in unnecessary costs and being avoided.


Disadvantages of inbound marketing Compared qatar telegram phone number list to outbound marketing, it takes time for people to find the information you send out and for you to realize increased revenue. Because the target demographic is narrowed down, it is difficult to appeal to demographics other than the target It is necessary to constantly improve and refine the site while responding to Google's search algorithms, etc. Inbound marketing is based on the premise of being "discovered," so the biggest disadvantage is that it takes time for users to find you.


In addition, in order to be found by users, you need to constantly improve and refine your site, including SEO such as improving your Google search ranking. \If you want to know the specific flow, be sure to check out the materials!/ What is Outbound Marketing? Next, let's look at outbound marketing, an aggressive approach also known as "corporate-led" or "push-based." Outbound marketing is a marketing method in which companies approach users directly, such as through mass advertising such as television commercials, direct mail (DM), telesales, and banner advertising.