In the past, companies and advertising agencies would hire a photographer directly for each of their projects. Another option was to use stock agencies that only sold images from photographers with extensive experience.
Agencies like this used to sell stock photos under a copyright license, meaning they were for a specific use and time. Now, finding the perfect photo is just a click away, which is ideal for those just starting out.
It is easier to sell several cheap photos than a single photo at a very high price, and this is the principle behind the concept of microstock. This method consists of selling stock images at low prices, for commercial use and free of rights.
But this does not mean that the author loses his ecuador phone data rights over these images, but that the buyer can use them for as long as he needs them, without paying more than that first purchase.
There is also another option for the more professional. These can be applied to a macrostock bank, where the price per photo is much higher and the rights over the photograph are different.
What is the difference between selling in a microstock bank or in a macrostock bank?
The key is in the requirements. Many people think that the difference between macrostock lies in its superior technical quality, but in reality it has to do with originality.
Although these types of websites are known for their high standards, their users emphasize that having your own style is enough for a photograph to be accepted.
How to sell photos online?
As you can see, the process of selling photos becomes simpler over time. However, there are still certain steps to take in order to sell successfully.
1. Prepare your equipment
Make sure your camera – whether professional or not – is in good condition. There are other items that may also be necessary depending on the type of photography you decide to do. For example, a good photo background or a tripod.
2. Learn to use your editing tools
While you won't need much technical knowledge, editing and retouching is a basic part of stock photography. You can use Photoshop or similar software to bring out the best in your photos and fix details that could make them look less professional.
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3. Expand your knowledge
Whether you are just starting out and have just the basics, or you already have experience, we recommend that you improve your knowledge through courses or workshops.
4. Be disciplined and organized
It is important to keep track of the photos you want to take, the time you want to spend on each task and set specific goals.
5. Seek inspiration and research
We recommend doing some market research and looking at what other photographers are doing. To find the best selling topics, you can look at the most popular content and do keyword research.
This way, you will find a niche that you feel comfortable in, but that at the same time meets demand.
6. Build a profitable catalog
Selling photos online goes beyond finding the most popular ideas. The best-selling photos are always neutral and therefore more commercial.
7. Find a good place to sell your photos
You can choose sites to sell photos or develop your personal brand and publish them on your own website.
For example, a good idea is to create your own online store with Tiendanube to offer your content directly. This way, you will connect with more potential customers.