A platform like QuestionPro Communities allows you to create an online focus group and innovate by mixing methodologies, such as video discussions, polls, idea boards, discussion forums and more, all with the aim of capturing the information that is presented.
The steps to create a focus group in QuestionPro are:
Create an online community on the platform. Assign a name for your community, its URL, its logo, and the language you will use.
Design your community's landing page. Create your community's image with your brand colors or desired background images, as well as a welcome phrase.
Customize your community. Choose the text fonts and colors that will be present in the different elements of your community.
Enable the modules you want for your community. In this step, you will be able to select the modules for topics, ideas, discussions, rewards, and engagement meter to implement in your community. To get your focus groups up and running, the discussions module will be very useful, as it will allow you to create live discussions, even on video, to carry out your sessions.
Create a live discussion in real-time. Live discussions or real-time focus honduras phone number groups are online chat sessions that can be scheduled by the moderator at a date and time for community members to participate. As a moderator, you can also post videos, monitor the discussion, and generate reports.
Invite participants. If the live discussions tab is enabled, community members or participants will be able to join the focus group from a list of current active discussions.
Get to know QuestionPro Communities now!
This is just a brief overview of how to conduct a focus group using QuestionPro, but our platform has multiple tools you can use to promote participant engagement and enrich your research data.
If you want to know how to conduct a virtual focus group within this platform, request a demonstration and discover its full potential.