Competent marketing promotion

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Even at the start, it is important to formulate the company's goals and a list of actions by which you will implement them. Judging by our observations, very often, despite a promising idea, the founders did not want to engage in marketing promotion and were left with nothing. When starting a business from scratch, it is important:

1. Analyze the market and niche. Statistics of search queries (Yandex Wordstat, Google Trends) will allow you to find out whether there is demand for the product, whether the seasonality principle works for a certain group forex data of goods, the number of potential consumers and their region of residence.

2. Study your competitors. Study the existing market - who is already occupying the niche and which players can become your real competitor. You can always learn something from them in the future, and avoid making their obvious mistakes.

3. Define the target audience. Promotion of any business consists of disseminating information about the company among people interested in it. Influencing the target audience should become the basis of the entire business promotion strategy.