Login page in sitelink, everything easier

[shaownhasan]

However, if, when you do the search and find the portal to log in, to find the customer section you are forced to navigate the site , unconsciously the experience with that portal becomes annoying. Many sites, and you just have to search for the main email providers to see it, also show in the sitelink the link to the reserved area for users with name and password. How is this condition created? The answer comes from Mr. Google himself.

Mueller’s most recent SEO Office Hours YouTube talk had plenty of architect data questions answered, including how to solve currency issues, how to get Google to index all of a site’s content in all of the languages ​​it’s written in, and a talk where he answered a user’s question about how Software As A Service companies can make sure they have login pages in their sitelinks.


A legitimate question that, as we have seen in our introduction, has the ultimate goal of providing users with a better experience with the software . Mueller's answer is detailed and allows us to already have some elements to put into practice.

With a suitable premise, however: “ you have no direct control over what is shown in the sitelinks. These are essentially normal web results .” So there is no request to make to Google to allow the login page to appear as a search result in the sitelink. However, there are some things that can be controlled to convince Google to also show the login page in the sitelink, to improve its relationship with users.

The first tip is clearly to make sure that the login page can be indexed . You must therefore ensure that there are no exceptions of the no index type . In addition, you must also check that the famous robots.txt file does not contain other exceptions. Another detail to check is whether there is any content surrounding the login .

In this case, users who log out can be redirected to the login page and do it in a way that lets the search engine know what was happening. This signals the presence of the content and you can convince Google to show the link in the general sitelink of your site. But what should users be faced with when you manage to direct them to the login page?