Social Media and Product Placement

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Product placement means nothing more than the targeted advertising of products on various media channels. We all know this: you are on social networks and swipe through the posts and BOOM: one product after another is recommended to you. Most users don't think anything of it. But there is a sophisticated algorithm system behind it. It remembers exactly which shopping sites you have been on, which products interest you, which stars you follow and in many cases even where you are. Doesn't sound legal to you? - But it is! As a user on such platforms, you have to agree to the data protection regulations and cookies . And no, this is not about freshly baked cookies.

Such recommendations on social networks are an indirect type of advertising . In direct advertising, people with a higher number of followers are paid to advertise certain products . In return, they are usually sent the product free of charge and cambodia whatsapp number data are supposed to influence their followers with a specific goal: They should buy it! - The influencer! But what does all this have to do with your services or products? - Very simple: You too can use such methods to sell your products and services better . And you don't need an influencer to advertise for you! With our tips, we'll show you how to do it!

Tip 2 The right content for your target group
Nowadays, it is incredibly difficult to win new customers without having an attractive website . Online shopping has become more interesting for many consumers, and not just because of the Corona situation . The factor of time and transparency is also becoming more and more important. End consumers want to see the prices before buying. They want to compare and spend as little time as possible doing so. It is therefore all the more important that you reach the right target group with your products and services and provide the right content .