Indirect marketing

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What types of marketing exist?
Now that you know the division that separates all types of Marketing, learn about some of the main models that already existed and are still practiced in the world.

Direct marketing
Use accurate information about your target audience, such as name, phone number, address chinese overseas australia data , interests, etc. to create direct messages for that consumer.

The contact channels used are: emails, calls, messages and direct mail.


A more subtle way to reach your brand or company in moments when consumers are not expecting it.

Indirect marketing usually uses movies, novels, games or any other moment when we come across an actual advertisement.

Also learn about brand placement .

Social marketing
Companies that support and sponsor major cultural events such as shows, films and any other social cause make use of this type of marketing, which generates a positive image of the brand in the eyes of the population.

Interactive marketing
The idea of ​​this modality is to allow the audience to actively participate in the transmission of the message, offering them different results depending on the interactions they make.