According to our survey, 57.8% of marketers list increasing revenue as one of the main goals of their email marketing strategy.
57.8% of marketers will be happy to know that you can easily drive revenue with existing customers using email marketing campaigns by promoting upsell and cross-sell opportunities. You can also create campaigns to capture sales conversions from prospects who are close to making a purchase. These campaigns are best for subscribers who are at the bottom of the conversion funnel. In other words, they have demonstrated unquestionable buying intent.
For example, even if a customer doesn’t make a south africa number data purchase, abandoned cart emails get them thinking about their purchase decision. These emails can help you recover lost sales conversions or drive a flash sale to get users to upgrade.
Either way, personalization is key here, but adding a personal touch to each individual email can be time-consuming. However, with an email template builder, you can streamline the email creation process and personalize your messages at scale.
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Email marketing campaigns generate revenue
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