How does the TikTok algorithm work?
The social platform initially kept the algorithm secret because the recommendation system is a proprietary technology and TikTok does not want anyone to maliciously game the algorithm. Fortunately, we now know some of the key ranking signals of the TikTok algorithm. They are:
1. User Interaction
The TikTok algorithm makes recommendations based on a user's interactions with the app's content. What kind of interactions? Anything that provides clues to the type of content a user likes or dislikes.
Which accounts do you follow?
Creators you blocked
Comments you posted
Videos you liked or shared on the app
Videos you added to your favorites
Videos you marked as not interested
Videos you think are inappropriate
Longer videos that you watch to the end also known as video taiwan mobile database completion rate
Content created by your own account
2. Video information
While user interaction signals are based on how you interact with other users on the app, video information signals are based on the content you tend to watch in the "discover" feature.
This may include details such as:
Copywriter
sound
Label
Effect
Hot Topics
3. Device and Account Settings
These are also settings that TikTok uses to optimize performance, but they don’t have as much impact on what you see on the platform as user interaction and video information signals.
Millions of users use Chrome's SafeSearch filter to exclude explicit content, such as pornography, from search results.