For years, Google was the first port of call for consumers who wanted to buy items online. But this has changed over time. Today, there are numerous other and often much more efficient ways to order products online than Google.
These include Amazon , for example, which has become one of the most up-and-coming and successful companies in the world over the past few decades. Amazon has specialized in customer product searches with its search engine and is now one of the most important platforms in the e-commerce sector . Due to this dominance, the marketplace is also particularly lucrative for sellers. In addition to quick and efficient product searches for consumers, Amazon also offers online shop operators the opportunity to find your mobile numbers list offer and sell their items via the platform. There are 6 million registered retailers on Amazon worldwide (including 2.15 million sellers who also offer products for sale)!* This large number of sellers means that there are almost no products that are not offered on Amazon.
*Source: Worfilter.de
Amazon SEO is not the same as Google SEO
“What is Amazon SEO ? I only know Google SEO .” Most people associate the term search engine optimization exclusively with Google. This is based on Google's strong dominance in the search engine market . Google has been the pioneer here for over 15 years. Anyone who wanted to do SEO couldn't avoid Google. The search engine promises a high and at the same time free reach if your own website is optimized accordingly and offers the user added value.
After years of holding a monopoly in Germany, Google is no longer alone in the search engine market. Amazon is now the leader in the area of product searches . 4 out of 10 users start their search for a product on Amazon. In comparison, Google is only at 30%.