Online reputation management on g2
Brands quite literally can’t afford to just watch customer cyprus b2b leads feedback roll in and not react. This applies to both positive and negative sentiments alike. This is an example of how effective reputation monitoring can uncover actionable ways to boost your business.
Monitoring involves a lot of sifting through noise. Done right, you can see trends that point to bigger-picture issues and opportunities.
For example, a sudden flood of negative reviews could be a sign of a total social media PR crisis. Being able to monitor these issues before they have a chance to snowball is massive.
This drives home how online reputation management involves action in addition to listening.
Empower the rest of your organization with timely data
The benefits of a strong reputation trickle down to the rest of your team (hint: not just marketing).
Illustrating positive sentiment via reviews makes it easier for your sales team to actually sell.
Likewise, your custom success team can gain insights to understand who’s happy and who might need additional support.
What are online reputation monitoring tools?
Online reputation monitoring tools help brands aggregate and analyze brand-related conversations. Review management software is among the most common tools in brands’ stacks for monitoring reputation.
But again, conversations relevant to your reputation go far beyond managing Google reviews.
Avoid and prevent social media crises before they take off
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