The challenge the company faced

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A company that operates real estate distribution and investment businesses in Japan. The challenge the company faced was rapid customer management without any time lag. We held seminars on a regular basis, but we had multiple ways to attract customers, such as requesting information, using owned media, and listing ads, and we also managed customer information separately. As a result, we were unable to grasp the latest situation of our customers, and we felt that we were missing the timing to approach them.


So they introduced an MA tool and automated customer russia telegram data classification, which allowed them to quickly generate leads and approach them. Furthermore, by providing content that was tailored to each customer, they were able to see an increase in the number of applications for meetings via seminars. This is an example of how being able to track customer behavior as a series of events rather than just points allowed the company to create content and make proposals tailored to customer needs, which led to the building of trusting relationships with customers.


Reference: Landnet Co., Ltd. | HubSpot Case Study Lead nurturing isn’t done in a day Lead nurturing will not immediately increase your sales efficiency or sales rates. However, if you understand what information your potential customers want and prepare appropriate scenarios for each conversion point, you will undoubtedly have created a system that will generate continuous sales for your company. Nile also provides support services for owned media that can be used for nurturing. If you are interested, please feel free to contact us using the form below.