"The Fundamentals of Marketing Research"

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Surveys do require some effort and cost, but if used effectively, they can also lead to coverage in other media outlets. For example, if your company is a marketing company and you publish a white paper titled "2022 Social Media Usage Frequency Survey of 1,000 People of All Ages," other marketing companies will likely want to use it as this will be valuable information that they can also use. In addition, by being featured by other companies and other media, you can gain backlinks (links from other media to your own media) , which will also help improve the reputation of your own media.


[How to use it 5] Use it to communicate with your philippines telegram phone number list company, such as reporting on activities The last way to use it is to hold seminars, promote your company, and report on activities. If you are considering requesting a service or job, you may be wondering about the following points: What kind of company is it? Is it a trustworthy company? What kind of activities do they do? What about recent performance? Depending on the industry or company, you may be hesitant to make a request if you are unsure of the activities or operations of the company, wondering whether it is possible to make a request or whether there will be any problems if you make a request.


In order to alleviate the concerns mentioned above and make the decision easier, we also recommend creating an activity report that showcases your company as a reputable company, as well as a white paper that mainly focuses on your company's information. We also have a video explaining how to create a white paper! How to measure the effectiveness of your white paper From here, let's look at how to measure the effectiveness of a white paper after it has been created.