This means that only 19% choose to click on an ad.
In other words: you can expect about 5 times more traffic by ranking in organic search results, compared to paying for an ad (even if the ads are at the top of the page).
And when SEO is done well, results are seen quickly.
Not bad. But it doesn't end there.
Look at how much it would cost Amazon to get the same traffic through list of french consumer email Google Ads (the so-called "traffic cost"):
Furthermore, unlike paid traffic, these organic visitors arrive regardless of whether Amazon is advertising.
To be clear: SEO is an ongoing process that requires work. But once you rank for a set of keywords , your rankings remain stable over time.
In short, SEO offers you the following benefits:
Ensures that your brand is visible when your potential customers search on Google;
brings targeted traffic to your website, consisting of people interested in your product or service;
increase organic revenue;
gives you a solid competitive advantage.
Amazon receives over 360 million organic visitors per month from Google
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