This is where your creativity comes into play

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Email body . And the interesting thing is that the body of the email can be composed of text and images. A good hero image will help enhance the message you communicate with words. CTA . Although it is not as essential in a loyalty-building newsletter as in cases that focus on sales, the truth is that a well-crafted call to action is essential in any email. But remember the fundamental thing: the best CTA is specifically designed for the user to whom the message is addressed. Tools for managing newsletters There are many alternatives when it comes to choosing a digital tool for managing a newsletter. Most of them are freemium services, meaning they offer you the possibility of using a simplified version of the same. But if you require any extra functionality, then you have to pay a small amount.


However, having a professional emailing tool can gmail email list be the key to a newsletter that will help build loyalty. Platforms like MDirector will help you control all the elements, from the sending itself to the generation of attractive templates. Not to mention the ability to measure what is happening in real time. Carrying out an email marketing strategy for the return from vacation can be easy with a little practice. The difficult part is creating a strategy with clear objectives that are, at the same time, realistic and bear fruit. Summer is coming to an end. And September is one of the dates marked in red in many sectors. It is not for nothing that it is known as “ the September slope ”. Therefore, it is essential to develop email marketing strategies for the return from vacation . It will be the way to combat the possible lack of investment by users.