Create associative topics: Create an imaginative space for the message or hide part of the message to create incomplete content, attracting friends to interact with the message out of curiosity. Time-sensitive topics: Topic content that conforms to current current events may attract friends to resonate with the topic due to the high level of attention on the hot topic itself. Knowledge-based and practical information: Sharing high-knowledge and meaningful information related to the theme of the official account, such as science, new knowledge, and international information, can not only satisfy the knowledge needs of friends, but also create a professional image of the official account.
Provide "anchors" for merchants' consumers: continuous dialogue and regular promotion Use group messages regularly to interact with friends, so that the official account of the merchant will not become cold! If you do not proactively contact your friends frequently, your friends may think that the official account is no longer in operation. In addition to the russia phone number data possibility of being blocked by your friends in disappointment, it will also affect the merchant's brand identity. But the so-called continuous promotion does not mean that the editor will send out a large number of advertising messages from today on. An carefully work on content marketing and friend management.
Tips: Editors can avoid the peak messaging hours before sending group messages, so that the messages sent will not be easily overwhelmed. Examples of different types of message push The way the message is conveyed can be humorous, conversational or bombastic. No matter which one is used, it should be full of personality. Of course, this is also related to the brand image and positioning of the business itself. [Titiyan] Before the promotional event, we started with a short, powerful and humorous greeting in the first person tone. Combined with the dialogue of the lyrics, it also made friends of the same generation smile knowingly.