Precise marketing targets customer groups to increase business opportunities

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Why is focus marketing important? Focus Precision Marketing 3 Benefits
Focused marketing and precision marketing have many advantages for brands:

Focus marketing benefit 1: Accurate use of budget to increase ROI
Even though focus marketing may cost a higher marketing budget (because it must take into account multiple customer groups), compared to indiscriminate advertising, which is sometimes like poland whatsapp phone number throwing money into the sea, focus marketing spends money wisely and has higher precision. degree and efficiency, making every investment in marketing activities truly meaningful to the brand.

Focus marketing benefit 2: Improve transaction conversion rate
Research shows that 75% of consumers agree that they are more interested in purchasing products from brands that provide personalized experiences. Focus marketing can cater to different customer groups, increase consumers' purchase intentions, and increase brand revenue. Brands can also use tools like MAAC to conduct focus marketing, select "high-potential purchasing audiences" and match product tags, and focus promotional messages on LINE official accounts to encourage members to click to purchase.