Page encoding
On the Internal page, you need to find the HTLM filter, or more precisely the Content column. It is important that the encoding is UTF-8 everywhere. If the encoding is different, you need to pay attention to the adjacent column: what code the server responds with. Let's say if the code is "301 redirect", then everything is fine.
Meta tags
It is important that H1, description and title are written everywhere. Not only their presence is assessed, but also their length. If there are many pages, you can use a filter that will display similar meta tags. This will lebanon cell phone number list simplify the work. It is very important that each meta tag on the site is unique (different from others). Search engines love this and always place such sites high in search results. Next, you need to analyze the page sizes, as well as the duration of their loading. It is necessary that the page code is no more than 200 KB, and the page loads no longer than 5-6 seconds. If it loads for a long time, you need to open the code, check and fix it.
Working with pictures
To remove heavy images that slow down page loading, you need to open the Images tab, enable the Over 100 kb filter and delete all heavy images. The image caption (alt attribute) is also important. It must be optimized for the relevant keywords.
Interlinking
The main pages should be located as close as possible to the main page of the site, they should not have deep nesting. The higher the key pages are located, the better. Also, these pages should have fewer outgoing anchors and more incoming ones, that is, there should be links on other pages. The more of them, the greater the intra-link weight of the key page.
Search for blank pages
Using the HTML filter and the Word Count column, you need to check which pages have little or no text. At the same time, lines with codes 404 and 301 should be ignored. The remaining pages, if necessary, should be supplemented with text content, and if not needed, deleted.