Here are some goals you can choose from:

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Leads (contact requests): If you don’t have your own website, this is a goal you might want to consider. You can create instant forms that allow you to receive inquiries from potential customers without leaving Facebook or Instagram.
Interaction (messages). This goal may be an option for you if you don't have your own website. You can direct users to messengers where they can ask questions or get more information.
Leads (Conversion): This goal is suitable if you have your own website. You can create forms to receive contact information or inquiries from your website visitors.
Sales: If you have an online store, this benin telegram data objective allows you to sell products directly through ads. You can create product catalogs or promotional offers.
Followers: If your goal is to grow your audience, you can use the engagement objective. This can include promoting your page or individual posts.
Traffic: If it's important to you to drive more people to your website, this goal will help you achieve that. You can include your Instagram profile URL and encourage users to visit.
Each of these goals has its own advantages and possibilities. It is important to choose the one that best suits your business goals and resources. In particular, I recommend considering the presence of a website, the type of your business, and how you plan to engage your target audience.

In general, when choosing the goals of your advertising campaign, carefully assess your needs and capabilities, taking into account the availability of your website, the nature of your business, and the needs of your target audience.