When considering mail expansions, Gmail has maintained its position as one of the most popular email clients. Note that Gmail's open rates include email opens in Gmail mobile applications as well as in the Gmail web interface. According to image caching, all email openings from Gmail look the same. Outlook; It reached 1 this month, its highest rate since May. This situation is most likely the result of various moves made by Microsoft in this half of the year, which has now disabled Windows Live Mail.
We finished the first half of the year with a viber data few changes to the best email clients. iPhone, Gmail, iPad and Android still dominate with 10 of the market share. In a surprising twist, Outlook beat Apple Mail by less than a percentage point for the first time since January. When it comes to mobile, desktop and webmail expansions; While webmail email programs have seen sporadic peaks for six months now, the net change so far this year has been almost zero – meaning our market shares are back to where they started in January.
Despite this relatively stable environment, individual email clients have undergone changes that can impact your marketing programs. THINGS YOU NEED TO KNOW ABOUT THE FIRST HALF OF THE YEAR In April, Gmail introduced the concept of Glanceable Newsletters in inboxes with the Gmail application. Glanceable Newsletters; It offers subscribers the opportunity to click on links without needing to open them, which may explain the brief decline we saw in Gmail's launches in April this year.