Variants of such means are the so-called word of mouth, spreading rumors, using the help of influencers who are listened to by their subscribers and fans. If the information is of interest, then its distribution can happen with rapid force.
However, this tool should be used with caution, since sometimes viral marketing, on the contrary, undermines the company’s image.
Read also!
Product placement
This term refers to hidden advertising that is azerbaijan mobile database placed in entertainment or educational content. Product placement can be carried out in films and TV series, books, TV shows, music videos, computer games, etc.
The context of the advertised product's appearance in the frame or plot is important here, and it should look natural, otherwise too intrusive advertising will cause rejection. In form, this marketing technology can be of an auditory and visual type, and a kinesthetic version of product placement is also distinguished, when the advertised object is directly included in the plot line.
Cross-marketing
In this case, two or more companies join forces to promote products or organize advertising. As a rule, the partners are not direct competitors of each other, and they work in related areas. Such a combination of efforts makes sense if the target audience of the manufacturers coincides, for example, a children's clothing store may well cooperate with development centers for children.
Telemarketing: types and tasks
-
hasibaakterss3309
- Posts: 771
- Joined: Thu Jan 02, 2025 7:45 am