One way for any site to demonstrate EEAT to Google is through author pages . Google pays close attention to who wrote a piece of content and whether that person has the experience or knowledge to publish on that topic.
But, like almost everything in SEO, it depends. In this case, it depends on the topic that each piece of content addresses, and it is not the same for all sites or topics. For example, we could write an article about which video game we like the most or the best place to go on vacation without Google considering it relevant to analyze the author, but in YMYL topics, demonstrating EEAT can be essential.
Before we look at examples of author pages for albania mobile database different content topics, let's take a minute to highlight the elements that can't be missing from author pages:
Writing in the third person : If I do a quick count, 90% of author pages I saw are written in the third person. I understand this is because it increases authority by conveying greater professionalism than someone talking about themselves.
Short and concise biographies : Most of the examples we will see are relatively short, in some cases less than 100 words. Although in YMYL topics the length can exceed 500 words.
Information about the position or role : This adds credibility, as long as the person writing the article works in an area related to the article. Let's take an example, if I worked in finance, few people would trust what I write about SEO, and vice versa.
Include your career : I think all the examples agree on including recent work experience in the area they are writing about, studies, certifications, and other related interests.
Tips for writing author pages that demonstrate EEAT
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