PPC is a paid advertising model where businesses bid on keywords to secure ad placements on platforms like Google Ads.
A well-structured digital indonesia phone number example marketing campaign strategy for PPC can yield immediate results, driving targeted traffic to your website.
Uses
Boosts visibility quickly by targeting high-converting keywords.
Offers precise targeting based on audience demographics and behaviour.
3. Content
Marketing
Content marketing is at the heart of an effective strategy in digital marketing. It involves creating and distributing valuable content—blogs, videos, and eBooks—that resonates with your audience.
A good content marketing strategy supports SEO and builds brand authority.
Uses
Generates organic traffic by targeting relevant keywords.
Establishes your brand as an industry leader with high-value content.
4. Social Media Marketing
Social media marketing leverages platforms like Meta, Instagram, and LinkedIn to create and share engaging content.
For businesses wondering how to create a digital marketing strategy, social media offers excellent opportunities to connect with their audience.