Differences between Authority Page and Authority Domain

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As we already mentioned, Domain Authority and Page Authority are substitutes for Google's Pagerank. However, both are different and therefore should be interpreted individually.

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Domain Authority is responsible for calculating direct mail mortgage marketing the authority of a website, but looking at it from an SEO point of view, it is actually the that is evaluated to determine its ranking.

While the page authority will indicate the authority that certain pages of the domain have. In the case of having an online store, the Page Authority may be due to the product pages that have the most visits or purchases.

If you have a blog, page authority can be linked to the link or post that has the most visits, the content that is most liked or read the most.

How to Measure Domain Authority
There are two tools that are ideal for measuring and knowing the Domain Authority of a website. Both provide valuable data to know how influential a domain or page is. Therefore, it would give an idea of ​​how you should structure your website. These are:

1. Moz SEO Toolbar
domain-authority-1

It is an extension that can be installed in Firefox and Chrome browsers and is very intuitive. The data is shown to you exactly as seen in the screenshot. You can find out the authority of the domain and of the particular page.

2. Open Site Explorer
domain-authority-2

Another tool from Moz. With it we can know and monitor backlinks. You can find out how many links are being generated, the anchor text of each link and the authority each one has.

An instrument that you must learn to manage and interpret since it will be of great help to understand how to improve backlink actions .

Remember that link building is one of the most important aspects of growing your Domain Authority.