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Drizly Business Model Canvas - Drizly Business Model

Posted: Thu Jan 23, 2025 9:19 am
by sumonasumonakha.t
Subscription service
Drizly introduced a subscription service in select markets called “Drizly Express.” For a monthly or annual fee, subscribers receive benefits such as waived shipping fees, discounted prices, and exclusive promotions. Subscription revenue contributes to Drizly’s overall revenue.

Drizzly business model
Let's take a look at the Drizly Business Model Canvas below


DOWNLOAD HIGH RESOLUTION PDF OF THE DRIZLY BUSINESS MODEL CANVAS
Drizly Customer Segments
Drizly's customer segments consist of:

Millennials and Young Adults : This segment includes individuals who fall into the millennial and young honduras phone number data adult age groups, typically ranging from 21 to 35 years old. They are digitally savvy and comfortable with online shopping. They appreciate the convenience of ordering alcohol from their smartphones or computers and having it delivered to their door. This group values ​​time-saving solutions and may be attracted to Drizly’s user-friendly interface and wide selection of products;
Urban Dwellers : This segment consists of individuals who live in urban areas, such as cities or densely populated neighborhoods. Urban dwellers may face challenges in reaching physical liquor stores due to limited transportation options, traffic congestion, or simply a lack of stores nearby. Drizly’s online platform and on-demand delivery service offers them a convenient solution to order alcohol without having to travel or wait in line;

Shipping costs
Surge prices
Advertising and promotions