Get started with customer journey map templates

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Miro, a collaborative online whiteboard for teams, created the above map with a bank in mind. You’ll notice how this map is only about a customer’s visit to the bank. This type of map helps brands look at individual service areas and interactions. It’s a macro version of the current and future state maps.

Creating a customer journey map doesn’t have to malta b2b leads be overwhelming. There are plenty of free and paid templates out there to help you create one. If you think you’ll need more guidance or many maps, some companies offer special software to design a custom map. Build your first journey map or improve your existing one with these options.

Current state template, provided by Bright Vessel.
A blank template of a current state template, from Bright Vessel, a digital marketing agency and consultancy. The image shows boxes like customer actions and customer touchpoints.
Customer journey map template by Moqups, a design and collaboration tool.
Example of a customer journey map and persona template by Moqups.
Service blueprint template by Miro
Another example of a service blueprint template by Miro.
Customer journey map template by Mural, a planning tool.
Screenshot example of a customer journey mural map template by Mural, a planning tool.
UXPressia’s customer journey map online tool, made specifically to create presentation-ready customer journey maps.
Screenshot example of UXPressia's customer journey map online tool.
Create a strong foundation with a well-integrated customer journey map
A customer journey map gives you the recipe for crafting personalized, impactful interactions that build customer satisfaction and loyalty.