Most SEO experts recommend creating
Posted: Wed Jan 22, 2025 4:53 am
Additionally, the writing process should take into account “ search behavior ” also called “ search intent .” That is, how your customers or readers search on Google: What questions do they ask themselves? What do they really want? Another important point, the content must be structured in a certain way to be “ understood ” by search engines and to be ranked in the first places. This involves taking care of things like your article titles and structure, image optimization, URL structure, and other more technical points. Understand the following : For anything you write ( it could be a book, a study, a research paper, a white paper or a blog post ), think about your reader and the memorable experience they will have. User experience is and will remain the best way to rank well in search engines. Overview of the SEO Writing Process In the following, we will review my method for writing for the web and producing comprehensive and in-depth content. long , evergreen content . This content covers a topic from different angles and with a lot of detailed information .
These articles that are over 2000 words tend to comoros business email list rank higher on search engines and generate more backlinks on average. In a nutshell, my content creation process is simple: Start by defining your main topic and researching keywords to target. Organize your ideas, analyze the topics already covered by the pages ranked first on Google Write better quality content than the current offering. Overview of the SEO Writing Process Easy right? In the rest of this article, we will see my SEO writing process step by step and as an example, we will take this article ( the one you are reading right now ) and we will break down its creation. To go further I also recommend this free copywriting training . Step 0 – Your target This step will not be detailed here, logically your company has already defined the commercial targets and the marketing team certainly speaks of personas. In my blog, I target people who are interested in digital marketing, SEO, and marketing technologies. Profiles can vary from beginner to expert for certain topics. And to come to the concrete example: Let's say that this article primarily targets people who want to get started in web content and SEO: a bit like me in 2018 ! Step 1 – Choose a good topic Define the theme of your article You should start by asking yourself what the central theme of your article will be and what you would like to share with your readers.
These articles that are over 2000 words tend to comoros business email list rank higher on search engines and generate more backlinks on average. In a nutshell, my content creation process is simple: Start by defining your main topic and researching keywords to target. Organize your ideas, analyze the topics already covered by the pages ranked first on Google Write better quality content than the current offering. Overview of the SEO Writing Process Easy right? In the rest of this article, we will see my SEO writing process step by step and as an example, we will take this article ( the one you are reading right now ) and we will break down its creation. To go further I also recommend this free copywriting training . Step 0 – Your target This step will not be detailed here, logically your company has already defined the commercial targets and the marketing team certainly speaks of personas. In my blog, I target people who are interested in digital marketing, SEO, and marketing technologies. Profiles can vary from beginner to expert for certain topics. And to come to the concrete example: Let's say that this article primarily targets people who want to get started in web content and SEO: a bit like me in 2018 ! Step 1 – Choose a good topic Define the theme of your article You should start by asking yourself what the central theme of your article will be and what you would like to share with your readers.