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to certain standards and observing them is everything to us," said Vlad Fetisov.

Posted: Tue Jan 21, 2025 8:20 am
by tanjimajuha20
Head of the Information Security Department at Yandex Alexander Kaleda emphasized that the security of user data is one of Yandex's main principles. "We invest significant resources in creating security technologies that differ from any solutions on the market due to the size of our infrastructure. Last year alone, we more than doubled our investments in digital security, taking into account that Yandex undergoes about 40 independent assessments new zealand whatsapp resource every year, and an audit according to the new standard will definitely be included in their number," said Alexander Kaleda.

Mobile Research Group analyst Eldar Murtazin noted that any industry standards are interesting because their creation imposes a certain level of data storage and the methods they have on the participants. This means that all companies that join the industry security standard will immediately have a minimum level of security, although Avito and Beeline have a much higher security threshold. The companies signed the document because the issue of data leakage is extremely painful for everyone. Standards set a certain level for the entire market due to the fact that the signatory companies act as locomotives that promote this story. And therefore, this does not change the position of these companies, but the entire industry and the market as a whole," said Eldar Murtazin.

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Leonid Delitsyn, an analyst at FG Finam, believes that the industry standard is very important, since major industry players are able to follow it. "This creates a certain reference point for the regulator, which in the event of a major data incident will have to decide what measures to take. If it turns out that industry standards were observed, then the company whose data security was violated did everything in its power. If the opposite is true, then it is clear who is to blame. Even if the regulator decides to introduce standards itself, then industry standards give it a reference point, relative to which these standards can be constructed," said Leonid Delitsyn.

The analyst noted that this standard is unlikely to have a significant impact on the data security of companies that have signed the document, since it most likely records the level of data protection that they have already achieved.

Leonid Delitsyn believes that an industry standard can influence the way business is done, but will not necessarily lead to someone leaving the market. "For example, the Central Bank of the Russian Federation introduced information security rules for banks and recommended that those for whom ensuring these rules is too difficult a task outsource information security to specialized companies from the list that have received permission to provide banking services to organizations that agree. In the data industry, when it begins to be more strictly regulated, a similar situation may arise - an industry standard will be adopted as a basis, and those who cannot ensure compliance with it themselves will be obliged to outsource data security to authorized specialized companies," predicts Leonid Delitsyn.