What are TikTok hashtags?
Posted: Tue Jan 21, 2025 4:56 am
In this article, learn more about what TikTok japan business email list hashtags are, the benefits of using them, top TikTok hashtags and tools that can help you find the best hashtags.
TikTok hashtags are words or key phrases that are denoted by the hashtag (#) symbol and used to categorize content on the platform so users can browse content easily.
TikTok hashtags function similarly to those on platforms like Instagram and Twitter, connecting users with relevant content. Adding a certain hashtag to a video will make the content discoverable when someone searches for the hashtag. This allows users to join in on trending or relevant conversations using the right hashtags.
For example, someone searching for #gaming on TikTok can discover content related to gaming only if that hashtag has been added to the video description. Or if someone searches for #BookTok, they’ll find content from that specific TikTok subculture.
A screenshot of the #booktok hashtag results in TikTok
8 Benefits of using hashtags in your TikTok strategy
Incorporating hashtags into your TikTok marketing strategy is a must. Learn seven benefits your account can get from using hashtags in your video captions.
TikTok hashtags are words or key phrases that are denoted by the hashtag (#) symbol and used to categorize content on the platform so users can browse content easily.
TikTok hashtags function similarly to those on platforms like Instagram and Twitter, connecting users with relevant content. Adding a certain hashtag to a video will make the content discoverable when someone searches for the hashtag. This allows users to join in on trending or relevant conversations using the right hashtags.
For example, someone searching for #gaming on TikTok can discover content related to gaming only if that hashtag has been added to the video description. Or if someone searches for #BookTok, they’ll find content from that specific TikTok subculture.
A screenshot of the #booktok hashtag results in TikTok
8 Benefits of using hashtags in your TikTok strategy
Incorporating hashtags into your TikTok marketing strategy is a must. Learn seven benefits your account can get from using hashtags in your video captions.