Types of companies that have restrictions when advertising
Posted: Mon Jan 20, 2025 10:32 am
In obvious cases, such as the sale of recreational drugs, which in addition to violating Google's advertising policy also violates Brazilian laws, the platform restricts the creation of advertisements by various types of companies.
Restrictions are generally implemented to prevent and reduce the crime rates that are very common today. The aim is to prevent access to and trade in products and services that can cause serious harm to society.
1. Companies that ask for money
In advertisements, soliciting money is prohibited for the vast medical practice email list majority of companies. The only cases permitted are requests on behalf of politicians, political parties or tax-exempt entities, as long as the landing page clearly states whether or not taxes are charged on donations.
So, if you notice any request for money that does not fit into the cases above, report it immediately to the consumer protection code. There is certainly something illegal going on.
2. Offer to sell free items
It is prohibited to advertise the sale of products and/or services such as issuing documents and test results that can be found for a lower price or free of charge through government institutions or the public sector.
3. Ticket Resellers
On the platform, only companies certified for this purpose can advertise the sale or resale of tickets for events in general. To obtain certification, it is necessary to meet a series of requirements — other companies are not allowed .
4. Companies or agents advertising bail bond services
Bail bond services can be harmful and some are considered illegal, so advertising for these types of services is not permitted on the Google Ads platform.
These services include bail financing advertising, bail bondsman advertising, commercial bail agent services, bounty hunters, and detention and immigration bail services.
5. Outsourced online, remote or offline technical support
Solutions to problems faced by users in their daily lives, such as security, viruses, account management and installations, cannot be offered by third-party companies through advertising.
Following the update to the other restricted business policy in October 2018, the publication of advertising related to offline technical support for hardware or software products and services for consumers provided by third-party suppliers also became prohibited .
6. Counterfeit products
Counterfeit or replica products are prohibited . Products are classified in these categories when they imitate features of products already sold by other brands, trying to pass themselves off as such. The prohibition includes the advertisement and landing page.
Piracy is a crime and Google Ads prohibits any type of advertising in this regard. In addition to not being allowed, counterfeit products and piracy are practices that can result in severe penalties.
7. Tobacco marketing
Restrictions are generally implemented to prevent and reduce the crime rates that are very common today. The aim is to prevent access to and trade in products and services that can cause serious harm to society.
1. Companies that ask for money
In advertisements, soliciting money is prohibited for the vast medical practice email list majority of companies. The only cases permitted are requests on behalf of politicians, political parties or tax-exempt entities, as long as the landing page clearly states whether or not taxes are charged on donations.
So, if you notice any request for money that does not fit into the cases above, report it immediately to the consumer protection code. There is certainly something illegal going on.
2. Offer to sell free items
It is prohibited to advertise the sale of products and/or services such as issuing documents and test results that can be found for a lower price or free of charge through government institutions or the public sector.
3. Ticket Resellers
On the platform, only companies certified for this purpose can advertise the sale or resale of tickets for events in general. To obtain certification, it is necessary to meet a series of requirements — other companies are not allowed .
4. Companies or agents advertising bail bond services
Bail bond services can be harmful and some are considered illegal, so advertising for these types of services is not permitted on the Google Ads platform.
These services include bail financing advertising, bail bondsman advertising, commercial bail agent services, bounty hunters, and detention and immigration bail services.
5. Outsourced online, remote or offline technical support
Solutions to problems faced by users in their daily lives, such as security, viruses, account management and installations, cannot be offered by third-party companies through advertising.
Following the update to the other restricted business policy in October 2018, the publication of advertising related to offline technical support for hardware or software products and services for consumers provided by third-party suppliers also became prohibited .
6. Counterfeit products
Counterfeit or replica products are prohibited . Products are classified in these categories when they imitate features of products already sold by other brands, trying to pass themselves off as such. The prohibition includes the advertisement and landing page.
Piracy is a crime and Google Ads prohibits any type of advertising in this regard. In addition to not being allowed, counterfeit products and piracy are practices that can result in severe penalties.
7. Tobacco marketing