Personal Brand Analysis
Posted: Sun Jan 19, 2025 10:46 am
The growing popularity of blogging gives businesses more opportunities to choose both medical areas and influencers. At the same time, the importance of analyzing a doctor's personal brand is growing. It is important not only to check the number of subscribers, the depth of views and other metrics, but also to analyze the blogger's tunisia telegram database positioning, evaluate the characteristics of the target audience, the number and subject of advertising on the channel.
However, the number of medical blogs began to decrease after a surge of interest in blogging among doctors during the Covid years. Nevertheless, the blogging sphere in the industry continues to develop. Blogging courses and schools for doctors are appearing, and approaches to social media management are being unified. The niche is becoming more mature and attracting more attention from advertisers. In the future, strengthening cooperation with bloggers will probably become one of the main sales channels for the pharmaceutical business.
Feedback from experts . Influential influencers can publish reviews of your product on their pages. The advantage of such reviews is constructive comments and deep immersion in the product. That is, you will receive not the subjective opinion of an ordinary user, but the opinion of an expert. Perhaps he will give useful advice for improving the product.
However, the number of medical blogs began to decrease after a surge of interest in blogging among doctors during the Covid years. Nevertheless, the blogging sphere in the industry continues to develop. Blogging courses and schools for doctors are appearing, and approaches to social media management are being unified. The niche is becoming more mature and attracting more attention from advertisers. In the future, strengthening cooperation with bloggers will probably become one of the main sales channels for the pharmaceutical business.
Feedback from experts . Influential influencers can publish reviews of your product on their pages. The advantage of such reviews is constructive comments and deep immersion in the product. That is, you will receive not the subjective opinion of an ordinary user, but the opinion of an expert. Perhaps he will give useful advice for improving the product.