What are the Buzz Marketing cases to inspire you?
Posted: Sun Jan 19, 2025 9:16 am
Have you ever been impacted by a brand in such a positive way that you wanted to share your experience and recommend it to everyone? Some campaigns are examples of this, check them out!
Distribution of O Boticário products
Viral Marketing and Buzz Marketing 3
When O Boticário launches a new product, it distributes thousands of free samples for people to try. So, you just need to register on the website, refer your friends and that's it!
This means everyone wins: people recommend the apparel company database product to their friends, get to know it and, if they like it, continue buying it. The brand gains notoriety , becomes a topic of conversation and even gets more visitors to the physical store.
Nubank WOW Service
One of the pillars of Buzz Marketing is to surprise, and Nubank is an expert in this area. One of its cases was in customer service, when a customer asked for a new card claiming that his dog had eaten the old one.
In addition to sending the requested card, the bank went the extra mile by sending a written letter and a chewy purple gift for the puppy. The customer loved it and made sure to share it on social media. The story was shared so widely that it even made the news .
What are some successful examples of Viral Marketing?
Now that you've seen some examples of Buzz Marketing, let's talk about viral marketing and show you content that went viral, in a positive way!
Distribution of O Boticário products
Viral Marketing and Buzz Marketing 3
When O Boticário launches a new product, it distributes thousands of free samples for people to try. So, you just need to register on the website, refer your friends and that's it!
This means everyone wins: people recommend the apparel company database product to their friends, get to know it and, if they like it, continue buying it. The brand gains notoriety , becomes a topic of conversation and even gets more visitors to the physical store.
Nubank WOW Service
One of the pillars of Buzz Marketing is to surprise, and Nubank is an expert in this area. One of its cases was in customer service, when a customer asked for a new card claiming that his dog had eaten the old one.
In addition to sending the requested card, the bank went the extra mile by sending a written letter and a chewy purple gift for the puppy. The customer loved it and made sure to share it on social media. The story was shared so widely that it even made the news .
What are some successful examples of Viral Marketing?
Now that you've seen some examples of Buzz Marketing, let's talk about viral marketing and show you content that went viral, in a positive way!