6. Follow up Until You Get An Answer
Posted: Sun Jan 19, 2025 8:19 am
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For instance:
At Martal Group, we have 4 databases of over 100M contacts that we worked on gathering over the past years. But unlike many lead generation services, we’ve always prioritized data quality over quantity to increase our clients’ chances of success.
4. Affordability
Outsourcing lead generation to a professional team is the ideal, low-cost solution to hit your lead generation goals with ease. Because the alternative would be gambling your company’s future on new hires who might fail to meet your expectations.
But that’s not the only reason you should use a lead generation service.
A lead generation partner will also improve lead quality and help you exploit new business opportunities. Which maximizes your revenue and reduces your cost-per-lead (CPL) significantly.
80% of deals close after more than five follow-up calls — yet, almost 50% of sales professionals never make a single follow-up attempt, as per Invesp.
Although getting ignored is hard, you must be persistent in your follow-up attempts until you get your response. Or else, everything you’ve worked for up to this point in your outbound lead generation is meaningless.
Read more: How Top Sales Representatives Generate Outbound LeadsFor a sales executive, there always comes a time when a prospect is hesitant about your solution. The prospect may genuinely have a problem, or they may be coming up with excuses to avoid expressing disinterest. In these situations, one must know exactly what to say, and most importantly, how to say it.
As always, the buying cycle depends entirely upon the buyer, which is why it is crucial that sales executives understand their prospects. There are various reasons a prospect or sales qualified lead may present a rejection, but almost all arguments fall within three categories:
Pricing
Timing
Competition
Recognizing these archetypal problems is an excellent start costa rica cell phone number database for successfully handling an objection, but it isn’t enough to simply have a cut and paste response. This is where the psychology aspect of sales plays in; the sales executive must evaluate the legitimacy of the objection in order to craft a proper rebuttal.
Ultimately, in order to refute a sales rejection, one must be equipped with a healthy mix of empathy, manners, patience, persistence, and tact.
Budget Objections
Naturally, decision-makers are skeptical about spending money unless they understand the clear-cut benefits of the product/service they are buying. Budget objections occur quite frequently, and sales executives must understand exactly why this happens.
Oftentimes, pricing objections are a purely emotional phenomenon that occur due to human psychology and the associated phobia of risk. Think of it this way, a purchase requires the individual to part with a resource necessary for survival. If the value is not returned or exceeded, then loss is suffered and survival is threatened.
The best way to counter emotional objections is solid reasoning. So let’s go over the most common explanations for why the prospect may deem your solution to be too expensive:
For instance:
At Martal Group, we have 4 databases of over 100M contacts that we worked on gathering over the past years. But unlike many lead generation services, we’ve always prioritized data quality over quantity to increase our clients’ chances of success.
4. Affordability
Outsourcing lead generation to a professional team is the ideal, low-cost solution to hit your lead generation goals with ease. Because the alternative would be gambling your company’s future on new hires who might fail to meet your expectations.
But that’s not the only reason you should use a lead generation service.
A lead generation partner will also improve lead quality and help you exploit new business opportunities. Which maximizes your revenue and reduces your cost-per-lead (CPL) significantly.
80% of deals close after more than five follow-up calls — yet, almost 50% of sales professionals never make a single follow-up attempt, as per Invesp.
Although getting ignored is hard, you must be persistent in your follow-up attempts until you get your response. Or else, everything you’ve worked for up to this point in your outbound lead generation is meaningless.
Read more: How Top Sales Representatives Generate Outbound LeadsFor a sales executive, there always comes a time when a prospect is hesitant about your solution. The prospect may genuinely have a problem, or they may be coming up with excuses to avoid expressing disinterest. In these situations, one must know exactly what to say, and most importantly, how to say it.
As always, the buying cycle depends entirely upon the buyer, which is why it is crucial that sales executives understand their prospects. There are various reasons a prospect or sales qualified lead may present a rejection, but almost all arguments fall within three categories:
Pricing
Timing
Competition
Recognizing these archetypal problems is an excellent start costa rica cell phone number database for successfully handling an objection, but it isn’t enough to simply have a cut and paste response. This is where the psychology aspect of sales plays in; the sales executive must evaluate the legitimacy of the objection in order to craft a proper rebuttal.
Ultimately, in order to refute a sales rejection, one must be equipped with a healthy mix of empathy, manners, patience, persistence, and tact.
Budget Objections
Naturally, decision-makers are skeptical about spending money unless they understand the clear-cut benefits of the product/service they are buying. Budget objections occur quite frequently, and sales executives must understand exactly why this happens.
Oftentimes, pricing objections are a purely emotional phenomenon that occur due to human psychology and the associated phobia of risk. Think of it this way, a purchase requires the individual to part with a resource necessary for survival. If the value is not returned or exceeded, then loss is suffered and survival is threatened.
The best way to counter emotional objections is solid reasoning. So let’s go over the most common explanations for why the prospect may deem your solution to be too expensive: