Search platform efficiency
Posted: Sat Jan 18, 2025 9:42 am
In order to evaluate the effectiveness of search platforms, it is important to consider various aspects of the user experience.
Advertising
Search technology experts note that SearchGPT does not contain advertising , unlike Google. For now, it is, but it is not known how long this will continue. After all, Microsoft has already invested $13 billion in OpenAI and is seeking to return this money. That is, it is not worth expecting that SearchGPT will remain ad-free.
According to Search Engine Land, advertising works most uk business email list effectively for commercial queries.
Understanding user intent
Google has been working to understand user intent for over 20 years, collecting data from all search interactions and using information it has collected through the Chrome browser since 2008. This data helps train Google’s algorithms to identify search intent and assess brand authority for each query.
As of November 2024, Chrome's market share was 67.5%, Safari's was 18.2%, and Edge's was 4.8%. This is a significant advantage for Google. After all, understanding the user's intent is the most important task.
Advertising
Search technology experts note that SearchGPT does not contain advertising , unlike Google. For now, it is, but it is not known how long this will continue. After all, Microsoft has already invested $13 billion in OpenAI and is seeking to return this money. That is, it is not worth expecting that SearchGPT will remain ad-free.
According to Search Engine Land, advertising works most uk business email list effectively for commercial queries.
Understanding user intent
Google has been working to understand user intent for over 20 years, collecting data from all search interactions and using information it has collected through the Chrome browser since 2008. This data helps train Google’s algorithms to identify search intent and assess brand authority for each query.
As of November 2024, Chrome's market share was 67.5%, Safari's was 18.2%, and Edge's was 4.8%. This is a significant advantage for Google. After all, understanding the user's intent is the most important task.