If you have a high exit rate for a page that is not intended to be an exit page, optimizations are needed.
Posted: Sun Jan 12, 2025 6:50 am
8. Main Exit Pages
An exit page is the last page a user visits before belarus phone data ending their session, closing the tab or browser, or searching for a new website.
Even though people are abandoning your website, an exit page isn’t inherently bad: a user can exit from the thank you page or the purchase confirmation page, with a fully satisfied experience.
However, if a high percentage of users exit a page where you don’t intend for them to end their journey, it could mean there are opportunities for CRO/UX improvements.
You can find these details in Google Analytics by going to Behavior Reports > Site Content > Exit Pages.
We recommend that you evaluate not only the raw number of exits, but also the exit rate. This is a percentage calculated by dividing the number of exits by the number of pageviews for a given page.
9. Scanning errors
Googlebot and other crawlers need to be able to fully view and access your site's content to assess its value and relevance.
If your site has crawl errors, it means that Googlebot is having trouble accessing your site or reading its content. Crawl errors can be found in Google Search Console. You can test crawling a page at any time by using the “Fetch as Google” tool in Search Console and selecting the “fetch and display” option.
An exit page is the last page a user visits before belarus phone data ending their session, closing the tab or browser, or searching for a new website.
Even though people are abandoning your website, an exit page isn’t inherently bad: a user can exit from the thank you page or the purchase confirmation page, with a fully satisfied experience.
However, if a high percentage of users exit a page where you don’t intend for them to end their journey, it could mean there are opportunities for CRO/UX improvements.
You can find these details in Google Analytics by going to Behavior Reports > Site Content > Exit Pages.
We recommend that you evaluate not only the raw number of exits, but also the exit rate. This is a percentage calculated by dividing the number of exits by the number of pageviews for a given page.
9. Scanning errors
Googlebot and other crawlers need to be able to fully view and access your site's content to assess its value and relevance.
If your site has crawl errors, it means that Googlebot is having trouble accessing your site or reading its content. Crawl errors can be found in Google Search Console. You can test crawling a page at any time by using the “Fetch as Google” tool in Search Console and selecting the “fetch and display” option.