There are many advantages that already
Posted: Wed Jan 08, 2025 3:31 am
Adglow , a leader in social media advertising, has joined the Pinterest Marketing Partner (PMP) program . This distinction allows the Spanish multinational to connect its own advertising technology to the platform in the 14 countries where Adglow operates. At the moment, advertising planning through the two Promoted Pin formats (Image Pin and Link Pin) is only available in the US, the United Kingdom, Canada, Ireland, Australia and New Zealand, but it will be progressively extended to the rest of the countries where the company is present. This application is focused on users discovering and sharing ideas related to major themes such as: cooking, fashion and home decoration, among others.
Every month, more and more people around the world are using Pinterest to explore over 1 billion Pins personalized to their tastes and preferences. Promoted Pins help brands understand consumers’ tastes and preferences based on their behavior on the app; the products they buy, recipes they try, and even places they travel. With tools to acquire new customers or remarket to existing ones, Promoted Pins reach 93% of users who use Pinterest to plan or make purchases (source – Millward Brown Study).
confirm the potential of Pinterest for the development of advertising campaigns. Among them, we can highlight that this social network currently has more than 150 million users, and 80% connect via mobile. In addition, 93% of users post products they want to buy, using this social network to plan their purchases; and, according to internal surveys, Pinterest users have a purchase intention of 55%.
Furthermore, 72% of users say that Pinterest has shown them products they bulgaria phone number were not familiar with, and 75% of the content posted comes from companies. Furthermore, users who see these promoted pins achieve 40% more brand awareness and 50% more purchase intent than users who have not seen them.
By joining the Pinterest Marketing Partners (PMP) program, Adglow is expanding its portfolio of platforms for developing advertising campaigns , which includes Facebook, Twitter, Instagram, Snapchat and Amazon. Adglow works with some of the largest and medium-sized advertising planning agencies, as well as with direct clients from 17 offices in 14 countries.
Every month, more and more people around the world are using Pinterest to explore over 1 billion Pins personalized to their tastes and preferences. Promoted Pins help brands understand consumers’ tastes and preferences based on their behavior on the app; the products they buy, recipes they try, and even places they travel. With tools to acquire new customers or remarket to existing ones, Promoted Pins reach 93% of users who use Pinterest to plan or make purchases (source – Millward Brown Study).
confirm the potential of Pinterest for the development of advertising campaigns. Among them, we can highlight that this social network currently has more than 150 million users, and 80% connect via mobile. In addition, 93% of users post products they want to buy, using this social network to plan their purchases; and, according to internal surveys, Pinterest users have a purchase intention of 55%.
Furthermore, 72% of users say that Pinterest has shown them products they bulgaria phone number were not familiar with, and 75% of the content posted comes from companies. Furthermore, users who see these promoted pins achieve 40% more brand awareness and 50% more purchase intent than users who have not seen them.
By joining the Pinterest Marketing Partners (PMP) program, Adglow is expanding its portfolio of platforms for developing advertising campaigns , which includes Facebook, Twitter, Instagram, Snapchat and Amazon. Adglow works with some of the largest and medium-sized advertising planning agencies, as well as with direct clients from 17 offices in 14 countries.