TradeTracker.com introduces Real Attribution, an unprecedented innovation in the affiliate channel
Posted: Tue Jan 07, 2025 10:05 am
TradeTracker launches Real Attribution , an innovative concept that changes the rules of the Affiliate Marketing game and allows publishers to be motivated with fair rewards , added value, transparency and unprecedented results. It offers advertisers the possibility of remunerating multiple publishers and touchpoints per transaction, satisfying a need that has existed for years and, above all, generating higher revenues.
Reward all publishers involved
Just over six months ago, the launch of CPT or Conversion Path Tracking took the market by storm , providing advertisers with unparalleled transparency for their campaigns. Not only affiliate channels, but also some proprietary channels, provided detailed information on the different publishers involved in a transaction, as well as their specific interaction in the consumer's journey towards purchase.
Advertisers running their campaigns with TradeTracker can now reward all benin phone number publishers involved in the customer journey, whether they are initiators, intermediaries or converters. Five attribution models and a customizable solution offer the ability to measure what matters, multiply the results achieved, and reward publishers appropriately.
The need for native advertising and content
Advertisers are increasingly looking for relevant publishers to create new content for. However, they are always subject to paying a fixed fee or payment not based on results. Campaigns that rely on Real Attribution will see increased activity from these types of publishers, achieving a significant increase in results and revenue.
All advertising investment – based on results
Media companies are chasing optimal results per visitor . Attribution meets their demands to generate revenue under any circumstances. Impression or post-view campaigns can be integrated into commission models, which provide a solution to their eCPM problem. It allows these publishers to dedicate space and media inventory to the most attractive campaigns. Publishers receive commissions while advertisers are compensated according to results, once the transaction is concluded. In this way, the doors are opened to new agreements with the best publishers who, until now, only worked with CPM, CPC or fixed-price models.
Reward all publishers involved
Just over six months ago, the launch of CPT or Conversion Path Tracking took the market by storm , providing advertisers with unparalleled transparency for their campaigns. Not only affiliate channels, but also some proprietary channels, provided detailed information on the different publishers involved in a transaction, as well as their specific interaction in the consumer's journey towards purchase.
Advertisers running their campaigns with TradeTracker can now reward all benin phone number publishers involved in the customer journey, whether they are initiators, intermediaries or converters. Five attribution models and a customizable solution offer the ability to measure what matters, multiply the results achieved, and reward publishers appropriately.
The need for native advertising and content
Advertisers are increasingly looking for relevant publishers to create new content for. However, they are always subject to paying a fixed fee or payment not based on results. Campaigns that rely on Real Attribution will see increased activity from these types of publishers, achieving a significant increase in results and revenue.
All advertising investment – based on results
Media companies are chasing optimal results per visitor . Attribution meets their demands to generate revenue under any circumstances. Impression or post-view campaigns can be integrated into commission models, which provide a solution to their eCPM problem. It allows these publishers to dedicate space and media inventory to the most attractive campaigns. Publishers receive commissions while advertisers are compensated according to results, once the transaction is concluded. In this way, the doors are opened to new agreements with the best publishers who, until now, only worked with CPM, CPC or fixed-price models.