23. 55% of users prefer to donate online using a credit or debit card.
Posted: Tue Jan 07, 2025 3:26 am
You also want to encourage your team members to forward your content through their professional connections. This way, you're no longer relying solely on your organization's pages for coverage. When employees share your content, it will appear more authentic and reach a wider audience.
More Nonprofit Social Media uk phone number Content Marketing Trends
TikTok users have donated $7 million directly to charity through the app.
Facebook accounted for 83% of social media traffic to nonprofit events, followed by Instagram at 11% and YouTube at 3%.
Instagram’s donation conversion rate is 30% on desktop and 20% on mobile.
Facebook’s donor conversion rates are 23% on desktop and 14% on mobile.
YouTube has the lowest donation conversion rates, at 13% on desktop and 6% on mobile.
25% of nonprofits have stopped posting on Twitter/X but still maintain their accounts.
8% of nonprofits have deleted their Twitter/X accounts.
15% of nonprofits rarely use Twitter/X.
Preferred Donation Payment Method
The following nonprofit fundraising statistics reveal interesting trends in how donors choose to pay their donations.
Most people use bank cards frequently, making them a comfortable option for donating online. It's usually as simple as entering card details once and then providing them with just a few clicks.
If you use Charitable, you can use the Authorize.net plugin to accept credit card payments or accept debit card payments through Stripe.
This plugin ensures that sensitive payment details are never stored on your website, protecting donors and your cause.
Enable Stripe gateway
Charitable is also PCI, GDPR, and CCPA compliant, so your donors’ data will be protected according to the latest security and privacy standards. This gives donors peace of mind when supporting your cause.
Want an easier way to accept donations? Consider WP Simple Pay.
This Stripe payments plugin is perfect if you only run one campaign and don’t need the additional donation features that Charitable offers. Additionally, you can set up a “pay-as-you-go” option, giving donors the freedom to donate the amount they can afford.
More Nonprofit Social Media uk phone number Content Marketing Trends
TikTok users have donated $7 million directly to charity through the app.
Facebook accounted for 83% of social media traffic to nonprofit events, followed by Instagram at 11% and YouTube at 3%.
Instagram’s donation conversion rate is 30% on desktop and 20% on mobile.
Facebook’s donor conversion rates are 23% on desktop and 14% on mobile.
YouTube has the lowest donation conversion rates, at 13% on desktop and 6% on mobile.
25% of nonprofits have stopped posting on Twitter/X but still maintain their accounts.
8% of nonprofits have deleted their Twitter/X accounts.
15% of nonprofits rarely use Twitter/X.
Preferred Donation Payment Method
The following nonprofit fundraising statistics reveal interesting trends in how donors choose to pay their donations.
Most people use bank cards frequently, making them a comfortable option for donating online. It's usually as simple as entering card details once and then providing them with just a few clicks.
If you use Charitable, you can use the Authorize.net plugin to accept credit card payments or accept debit card payments through Stripe.
This plugin ensures that sensitive payment details are never stored on your website, protecting donors and your cause.
Enable Stripe gateway
Charitable is also PCI, GDPR, and CCPA compliant, so your donors’ data will be protected according to the latest security and privacy standards. This gives donors peace of mind when supporting your cause.
Want an easier way to accept donations? Consider WP Simple Pay.
This Stripe payments plugin is perfect if you only run one campaign and don’t need the additional donation features that Charitable offers. Additionally, you can set up a “pay-as-you-go” option, giving donors the freedom to donate the amount they can afford.