10 free tools to create infographics
Posted: Sat Dec 28, 2024 5:51 am
At Posicionamiento Web Salamanca we know that visual resources are a great help for any website, because they capture attention better than just showing text. That is why we want to detail these 10 free tools to create infographics that will make it easier for you to create this type of graphic representations that have become so popular in online content thanks to the ease with which they go viral.
Why use infographics?
If you are interested in learning about the tools for creating infographics that we present in this post, it is because you already know that it is a very useful resource for sharing information through maps, graphs, illustrations, diagrams, among others, so that the data is easy for the audience to understand.
The availability of these tools makes creation easy and you don't need to know how to use complex software to create an infographic, but you do need to work with all your creativity and a lot of dedication to achieve effective results. I recommend that you browse the web to get inspired by the work of others and see how they use this resource.
How to make infographics?
The use of infographics has advantages such as facilitating cayman islands telegram lead understanding of information and data that can be complex, attracting traffic to the website and going viral through social networks. Some are more effective than others, but as long as they have valuable content they will continue to attract the attention of users.
The creative process begins by visualizing what you want to show and what resources you have to do it. Here we show you how to develop an infographic in six steps.
Choose a topic : What do you want to show people? A story, a topic related to your product or service, explaining a trend, information of general interest, showing data. The possibilities are endless. To help you choose, think about how you can help your audience solve a problem, understand a complex fact or situation, how you can show it in a simpler way, what questions do you want to answer with this resource?
Define your audience : Every time you create content, you have to keep in mind who you want to reach. Having this clear will make it easier to choose the type of infographic you are going to develop, as well as the design and complexity of the information you are going to present.
Select the type of infographic : Once you know what and who you are going to tell a story to, it is time to define how to do it. It is clear that the format is an infographic, but there are different types that you can choose from: timelines, processes, statistics, comparisons, hierarchical, informative, interactive, information, geographic or conceptual.
Gathering information : Getting data is a time-consuming process, considering that you want to present something that provides real value and knowledge. The best way to get information is through your own research, but it is also possible to access public and private sources that conduct their research. In the latter case, it is important to list the sources within the image.
Create a sketch : Before you start putting together your infographic, make a rough draft so you know how you're going to organize your story. Define the structure and add any details you want.
Design : This is a crucial moment in the development of infographics. It has to be attractive, functional, detailed, understandable… Here you have to choose the scheme, colors, typography and types of graphics that you are going to use.
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Once you have it ready, it's time to publish it and promote it through social media. Infographics contribute to positioning , so if it is well thought out and better prepared, you will begin to see the results in the numbers on your website.
Free tools to create infographics
Social media is full of infographics on all kinds of topics. Their popularity has given rise to free and easy-to-use online tools, although the final result will depend mainly on your creativity.
1. Piktochart
Some of the tools are not entirely free, but have a paid version that offers many more resources for creating infographics. Piktochart is one of them, but you can still get interesting material to work with. It allows you to place background images in JPG or PNG formats, add GIFs.
It offers a series of templates with which you can start from scratch to create your infographic, it also has predefined icons, maps and allows you to insert texts, import graphics. Once you finish the design, you can download the infographic in JPG, PNG and PDF formats or share it directly from the Piktochart page .
2. Canva
This tool allows you to create, in addition to infographics, documents, presentations, posters, Facebook covers, social media, blog graphics, posters, collages, invitations and business cards. It has templates in which you can organize the elements according to your needs. In addition, you can add text and upload images. The sharing options are through the URL, Facebook, Twitter or download the image and PDF or JPG.
Social media templates are its main advantage. If you use Facebook to connect to Canva, you can use your profile photos in your assignments. It also offers premium content such as images from artists, designers, and photographers. It also has an intuitive and easy-to-use interface.
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3. Easel.ly
It has customizable templates or you can start with a blank canvas, it has a text editor, a library with objects to insert into infographics such as maps, people, animals, etc., icons, shapes and effects to change the graphic style.
4. Infogr.am
It comes with a number of professional-looking templates, which you can edit by removing unnecessary elements and modifying text. An Excel-like spreadsheet is available for creating graphics. You can also insert your own videos and images.
When you're done, your creation is saved in the library and you can share it via Twitter, view it on the Infogra.m website, or copy the code to insert it into your website or blog.
5. Mural.ly
It is a very dynamic tool that allows several collaborators to participate in creating graphic content. In this way, the people you invite add the elements they want to the infographic. You just have to click on the tool panel to add elements and if you have collaborators you can communicate with them through the chat.
Why use infographics?
If you are interested in learning about the tools for creating infographics that we present in this post, it is because you already know that it is a very useful resource for sharing information through maps, graphs, illustrations, diagrams, among others, so that the data is easy for the audience to understand.
The availability of these tools makes creation easy and you don't need to know how to use complex software to create an infographic, but you do need to work with all your creativity and a lot of dedication to achieve effective results. I recommend that you browse the web to get inspired by the work of others and see how they use this resource.
How to make infographics?
The use of infographics has advantages such as facilitating cayman islands telegram lead understanding of information and data that can be complex, attracting traffic to the website and going viral through social networks. Some are more effective than others, but as long as they have valuable content they will continue to attract the attention of users.
The creative process begins by visualizing what you want to show and what resources you have to do it. Here we show you how to develop an infographic in six steps.
Choose a topic : What do you want to show people? A story, a topic related to your product or service, explaining a trend, information of general interest, showing data. The possibilities are endless. To help you choose, think about how you can help your audience solve a problem, understand a complex fact or situation, how you can show it in a simpler way, what questions do you want to answer with this resource?
Define your audience : Every time you create content, you have to keep in mind who you want to reach. Having this clear will make it easier to choose the type of infographic you are going to develop, as well as the design and complexity of the information you are going to present.
Select the type of infographic : Once you know what and who you are going to tell a story to, it is time to define how to do it. It is clear that the format is an infographic, but there are different types that you can choose from: timelines, processes, statistics, comparisons, hierarchical, informative, interactive, information, geographic or conceptual.
Gathering information : Getting data is a time-consuming process, considering that you want to present something that provides real value and knowledge. The best way to get information is through your own research, but it is also possible to access public and private sources that conduct their research. In the latter case, it is important to list the sources within the image.
Create a sketch : Before you start putting together your infographic, make a rough draft so you know how you're going to organize your story. Define the structure and add any details you want.
Design : This is a crucial moment in the development of infographics. It has to be attractive, functional, detailed, understandable… Here you have to choose the scheme, colors, typography and types of graphics that you are going to use.
Post: Why not use personal profiles for your business?
Once you have it ready, it's time to publish it and promote it through social media. Infographics contribute to positioning , so if it is well thought out and better prepared, you will begin to see the results in the numbers on your website.
Free tools to create infographics
Social media is full of infographics on all kinds of topics. Their popularity has given rise to free and easy-to-use online tools, although the final result will depend mainly on your creativity.
1. Piktochart
Some of the tools are not entirely free, but have a paid version that offers many more resources for creating infographics. Piktochart is one of them, but you can still get interesting material to work with. It allows you to place background images in JPG or PNG formats, add GIFs.
It offers a series of templates with which you can start from scratch to create your infographic, it also has predefined icons, maps and allows you to insert texts, import graphics. Once you finish the design, you can download the infographic in JPG, PNG and PDF formats or share it directly from the Piktochart page .
2. Canva
This tool allows you to create, in addition to infographics, documents, presentations, posters, Facebook covers, social media, blog graphics, posters, collages, invitations and business cards. It has templates in which you can organize the elements according to your needs. In addition, you can add text and upload images. The sharing options are through the URL, Facebook, Twitter or download the image and PDF or JPG.
Social media templates are its main advantage. If you use Facebook to connect to Canva, you can use your profile photos in your assignments. It also offers premium content such as images from artists, designers, and photographers. It also has an intuitive and easy-to-use interface.
Post: Tips to improve your e-commerce purchasing process
3. Easel.ly
It has customizable templates or you can start with a blank canvas, it has a text editor, a library with objects to insert into infographics such as maps, people, animals, etc., icons, shapes and effects to change the graphic style.
4. Infogr.am
It comes with a number of professional-looking templates, which you can edit by removing unnecessary elements and modifying text. An Excel-like spreadsheet is available for creating graphics. You can also insert your own videos and images.
When you're done, your creation is saved in the library and you can share it via Twitter, view it on the Infogra.m website, or copy the code to insert it into your website or blog.
5. Mural.ly
It is a very dynamic tool that allows several collaborators to participate in creating graphic content. In this way, the people you invite add the elements they want to the infographic. You just have to click on the tool panel to add elements and if you have collaborators you can communicate with them through the chat.