Latest campaign examples of real thought leadership: Autumn 2021
Posted: Sat Dec 28, 2024 4:32 am
What’s new in thought leadership and B2B campaigns? Here, with your quarterly digest of the latest campaign examples, we’ve got plenty to share. Check out last quarter’s campaign launches here.
From hot topics and timely insight to creative ideas and inspiring content, we showcase a selection of recent campaigns that pass the test for real thought leadership: thought-provoking content that engages, educates and influences hard-to-reach audiences.
If you’d like more information on any of the latest campaign examples featured, please get in touch — we’d be delighted to tell you more about them and help find ways you too can innovate with your next campaign. And if you’re particularly interested in audio content, sign up for our upcoming webinar here.
Movers and shakers in Financial Services
latest campaign examplesAdapt and thrive
Vontobel
Joe Dalton, group editor
Trends like digitalisation and e-commerce, the threats of honduras mobile phone numbers database global warming and rising pollution, resource scarcity and social imbalances provide investors with huge challenges, but also with exciting investment opportunities.
With thematic investing often touted as a solution to this uncertainty, working in partnership with investment management group Vontobel we surveyed 300 investors to find out what investors really think about thematic investing, and how they are implementing thematic strategies in their portfolios.
latest campaign examplesFrom Recovery to Prosperity in Central and Eastern Europe
Erste Group Bank
Sean Kearns, editor-in-chief
Central and Eastern Europe continues to rebound from the impact of Covid-19, but the pandemic has exacerbated a number of underlying issues in the region, from jobs to housing. Whilst structural support from the government and the EU is on its way, Erste Group asks how banks and investors can play a role.
To help answer this crucial question, FT Longitude surveyed 3,500 consumers in the region and interviewed trusted experts in the field to shed new light on this timely debate. Erste Bank CEO, Bernd Spalt, and Alena Kudzko, director of the GLOBSEC Policy Institute shared their perspectives as part of qualitative insight for this campaign.
From hot topics and timely insight to creative ideas and inspiring content, we showcase a selection of recent campaigns that pass the test for real thought leadership: thought-provoking content that engages, educates and influences hard-to-reach audiences.
If you’d like more information on any of the latest campaign examples featured, please get in touch — we’d be delighted to tell you more about them and help find ways you too can innovate with your next campaign. And if you’re particularly interested in audio content, sign up for our upcoming webinar here.
Movers and shakers in Financial Services
latest campaign examplesAdapt and thrive
Vontobel
Joe Dalton, group editor
Trends like digitalisation and e-commerce, the threats of honduras mobile phone numbers database global warming and rising pollution, resource scarcity and social imbalances provide investors with huge challenges, but also with exciting investment opportunities.
With thematic investing often touted as a solution to this uncertainty, working in partnership with investment management group Vontobel we surveyed 300 investors to find out what investors really think about thematic investing, and how they are implementing thematic strategies in their portfolios.
latest campaign examplesFrom Recovery to Prosperity in Central and Eastern Europe
Erste Group Bank
Sean Kearns, editor-in-chief
Central and Eastern Europe continues to rebound from the impact of Covid-19, but the pandemic has exacerbated a number of underlying issues in the region, from jobs to housing. Whilst structural support from the government and the EU is on its way, Erste Group asks how banks and investors can play a role.
To help answer this crucial question, FT Longitude surveyed 3,500 consumers in the region and interviewed trusted experts in the field to shed new light on this timely debate. Erste Bank CEO, Bernd Spalt, and Alena Kudzko, director of the GLOBSEC Policy Institute shared their perspectives as part of qualitative insight for this campaign.