Blog Articles to Attract Potential Clients
Posted: Sat Apr 19, 2025 8:51 am
When we decided on the websites, we focused on writing articles for the blog. In the case of a clinic, a blog is useful to reveal the clinic's advantages for patients: to describe successful treatment cases, to reveal the expertise of doctors. The blog attracts potential clients to the site who are interested in installing braces and veneers: first they study the articles, and then come to the clinic that seemed to them to be the most expert.
From the SEO side, we collected a separate semantic core for the blog with queries on the topic of orthodontics, based on which we compiled a content plan for writing articles.
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We recommended publishing articles on topics that potential customers most often student data search for on social networks. We also used situational mechanics: for example, the blog has an article mentioning Billie Eilish and the Grammys
We compiled technical assignments for the clinic's doctors and professional medical copywriters-doctors and checked articles for SEO compliance: the presence of key queries in the articles, the structure of the articles. After the client had agreed and checked the finished texts, we prepared them for final publication on the website.
From the SEO side, we collected a separate semantic core for the blog with queries on the topic of orthodontics, based on which we compiled a content plan for writing articles.
Photo
We recommended publishing articles on topics that potential customers most often student data search for on social networks. We also used situational mechanics: for example, the blog has an article mentioning Billie Eilish and the Grammys
We compiled technical assignments for the clinic's doctors and professional medical copywriters-doctors and checked articles for SEO compliance: the presence of key queries in the articles, the structure of the articles. After the client had agreed and checked the finished texts, we prepared them for final publication on the website.