A blog can also cover local news and events

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For local searches, the most interesting thing is that this forecast can be segmented by location, which gives an idea of ​​the keyword's performance in local searches in your region. In your region. Ok, but what types of content are we talking about?Keywords can guide you on topics to be covered on the company's blog.In this channel, you can produce in-depth content on topics related to your area of ​​activity and your region, such as tourist attractions tips for tourism companies or regional food tips for nutritionists.

that have to do with your area of ​​activity. If there is a food fair philippines whatsapp data happening in the city, a restaurant can cover the event and talk about the latest trends on its blog. These search keywords can also be guidelines for publishing google posts. This content is considered by the search engine in the ranking of local searches and, therefore, can also be part of your content marketing strategy.

Another type of content for local seo are faqs. A complete page with questions and answers can help position your business for search terms in the form of a question. A veterinarian, for example, can answer the question “what vaccines does my dog ​​need to have”. If the answer is relevant, it can even become a featured snippet — that ready-made answer that google positions above the organic results.