According to the technologies used

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Types of banners Banner advertising is divided by many parameters, but the two most important ones are the banner resolution for the site and the technologies used in its creation. Regarding the second parameter: the most commonly used format is 468 by 60 (all sizes in pixels). This format has been used by Yandex and Google since 1994. It is worth noting right away that there is no standard for banner size, there are only the most popular ones. Among them are 728 pixels by 90, 300 pixels by 600, 300 by 250 and 240 by 400.

They are divided into: Static . In this category, the turkey cell phone number list standard is the PNG image format. This is a raster graphics format. It is worth saying that these banners have small capabilities in themselves, plus you cannot install a large number of them on one web page, because this will lead to an increase in loading time. Dynamic . Banner ads of a complex type. They are divided into the types presented below: Banners in Java .

For proper display of such banners, Java applets support must be enabled, as they are installed inside the site code. They are mostly used in entertainment, one of the disadvantages is that they take a long time to load even if the user has a good Internet connection. Banners with Flash. The technology for their creation was developed by Macromedia. This technology allows a person to interact with the banner, for example, if the cursor is hovered over the banner, its color changes, a button appears, the sound turns on/off or something else happens.