Push notifications, as well as email newsletters,
Posted: Thu Feb 20, 2025 9:03 am
After visiting the site and allowing notifications to be sent, push notifications from M.Video offer to view promotions that may interest the user. You can create customized push notifications for the site or use specialized services for generating and sending push notifications. These services provide analytics, settings for sending messages in accordance with user interests and convenient integration with the site.
allow you to collect a common database that can be segmented by various criteria. This allows you to send messages selectively depending on gender, age and other parameters. Sending too many notifications can lead to users unsubscribing, so it is important to maintain a balance.
Push notifications are suitable for online stores to retain singapore cell phone number list customers or invite them to repeat purchases, as well as for the media to attract users with new interesting materials. They can be used in other areas, but it is important to consider the interests of the target audience and correctly select the information to send.
The cost of push notifications depends on the service used and the specialist, if his participation is required. Together with the work of a marketer, the cost can be approximately 10,000 ₽. If you use ready-made services, a separate specialist is not required, but you will have to pay for a subscription.
Native advertising
Native advertising
The concept of native advertising has already been touched upon in the discussion of video advertising. This is a way of presenting a product or service in which the viewer (reader) does not realize that he has just seen an advertising integration. Integration is the most appropriate word to define native. Advertising becomes part of the content. And the more unobtrusive this is done, the more natural the mention of the product looks. For example, in an article reviewing several smartphone models, one of them is presented in a more positive light. The reader subconsciously forms the idea that this model is better than the others, even though the author did not directly say so.
allow you to collect a common database that can be segmented by various criteria. This allows you to send messages selectively depending on gender, age and other parameters. Sending too many notifications can lead to users unsubscribing, so it is important to maintain a balance.
Push notifications are suitable for online stores to retain singapore cell phone number list customers or invite them to repeat purchases, as well as for the media to attract users with new interesting materials. They can be used in other areas, but it is important to consider the interests of the target audience and correctly select the information to send.
The cost of push notifications depends on the service used and the specialist, if his participation is required. Together with the work of a marketer, the cost can be approximately 10,000 ₽. If you use ready-made services, a separate specialist is not required, but you will have to pay for a subscription.
Native advertising
Native advertising
The concept of native advertising has already been touched upon in the discussion of video advertising. This is a way of presenting a product or service in which the viewer (reader) does not realize that he has just seen an advertising integration. Integration is the most appropriate word to define native. Advertising becomes part of the content. And the more unobtrusive this is done, the more natural the mention of the product looks. For example, in an article reviewing several smartphone models, one of them is presented in a more positive light. The reader subconsciously forms the idea that this model is better than the others, even though the author did not directly say so.