Social Proof: A high volume of positive reviews can serve as social proof to potential customers that your business is trustworthy and offers quality products or services.
Overall, review volume and frequency are important factors to consider when improving SEO rankings. Encouraging customers to leave reviews regularly can help improve your search engine visibility, increase customer russian phone number example engagement, and build trust with potential customers.

Overall Ranking Factors( Fountain )
How important is diversity review?
Having reviews on multiple platforms and from different types of customers can help improve your business' credibility and SEO ranking. To increase the diversity of reviews, you can:
Monitor multiple review platforms, including Google, Yelp, and industry-specific review sites.
Encourage customers from diverse backgrounds and demographics to leave reviews.
Offer a variety of products or services to attract a diverse clientele.
Try to post on social media with social media management tools at the best time, when your audience is actively available. Opt for Buffer alternatives to learn more about social media management tools.
Video reviews, where satisfied customers give their opinion about your product or brand via video, are extremely powerful and trustworthy because they are so authentic. And the best thing is that you can include them on your homepage.