Creating an effective landing page
Posted: Wed Feb 19, 2025 8:22 am
An effective landing page will have a lower bounce rate, which is the percentage of people who leave the page without taking any action. For example, clicking on a link. When designing your landing page, follow these guidelines to get the best results:
Set your goals
The design of your new landing page will vary depending on your goals. A landing page that is trying to get people to sign up for your newsletter will have different calls to action than one that is trying to kazakhstan phone number data alert people to a limited-time sale or promotion.
Once you have your goals set, you can start designing your landing page. Start brainstorming about your offer description, the benefits of your product or service, and your call to action. Plan where you’ll place your images, infographics, copy, videos, and fillable forms. This layout design will help you create a compelling landing page that converts faster.
Write your copy
Once you have a clear idea of what your landing page should look like, get to work on the copy. Place your header, call-to-action, and other key elements as you create your layout . Once you’ve decided on your layout, start writing. Look at the benefits you’ve identified in your layout. Write your headline, taglines, and other text. Write copy that’s easy to read. Avoid confusing terms, jargon, and keep your copy simple and easy to read. Be clear when writing. Anyone who lands on your landing page should be immediately sure of what they’re supposed to do on the page.
Set your goals
The design of your new landing page will vary depending on your goals. A landing page that is trying to get people to sign up for your newsletter will have different calls to action than one that is trying to kazakhstan phone number data alert people to a limited-time sale or promotion.
Once you have your goals set, you can start designing your landing page. Start brainstorming about your offer description, the benefits of your product or service, and your call to action. Plan where you’ll place your images, infographics, copy, videos, and fillable forms. This layout design will help you create a compelling landing page that converts faster.
Write your copy
Once you have a clear idea of what your landing page should look like, get to work on the copy. Place your header, call-to-action, and other key elements as you create your layout . Once you’ve decided on your layout, start writing. Look at the benefits you’ve identified in your layout. Write your headline, taglines, and other text. Write copy that’s easy to read. Avoid confusing terms, jargon, and keep your copy simple and easy to read. Be clear when writing. Anyone who lands on your landing page should be immediately sure of what they’re supposed to do on the page.