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You need to tabulate the dat

Posted: Tue Feb 11, 2025 10:14 am
by whatsappseobd
If you want to do an open interview, just use a script of questions and conduct the conversation more freely. It is important to be sensitive to understand which and how many questions your clients would be willing to answer, both in interviews and in questionnaires. How to analyze the collected data? After applying the survey, you will have various data about customers.

a, transcribe the interviews and analyze everything you belarus whatsapp data collected. During the analysis, try to identify patterns in the responses. They represent characteristics, problems, challenges and doubts that are common to several customers and that should be part of the persona. If you notice that almost everyone responded that they have completed higher education and usually use instagram to interact with brands, these are traits of the persona's profile.

To do this, you need to organize the answers in a functional way. You can create a table with the same question steps we suggested before and fill it with survey data. This way, you will be able to visualize the information that is repeated. How to structure the persona? Based on the analysis, the persona will come to life. It will have a name, a face and a well-defined profile, with the characteristics and behaviors that you perceived as most relevant.