Set your goals
Before launching a self-diagnosis campaign, it is crucial to clearly define your objectives: what information do you want to obtain , for what purpose? And what are the expected results?
Design the questionnaire
Create relevant and engaging questions that will gather the necessary telegram in the philippines information while keeping the participants interested. Don't forget to add a touch of humor, it always works!
Integrate it into your customer journey
Place the self-diagnosis at strategic points in the customer journey to maximize participation. For example, on the home page of your website via a widget , in your welcome pack sequence or in the footer of your email campaigns.
Imagine the sequel
To reap all the benefits of such an operation, remember to then define, in your CRM, the segments that result from your customers' responses , the marketing automation scenarios containing the personalized and adapted offers, and finally why not the associated content pages.
Best practices for a successful self-diagnosis campaign
Finally, here are three little tips to take away but which, in my opinion, are essential to gain maximum participation and support from your visitors.