Check your bidding for a keyword
Posted: Sun Feb 02, 2025 6:27 am
We can adjust spend and optimize to make spend more efficient, even days after launch. Let’s take a look at 5 quick checks to get your campaign moving in the right direction. Check your traffic and approval status This is a no-brainer, but check to make sure your ads are running! If you've spent a lot of time creating your ad campaigns, you'll definitely want to make sure they're generating traffic. In addition to checking the overall traffic, you must also check the approval status of the advertisement. Even if you see the increase in the number of display times, you may also encounter advertisements that are rejected or approved to miss some traffic.
Please go to Google's policy manager to fusion database see if there is an existence: bid before starting the advertising series, so it is best to check these bids after startup. If your bid is too low, it may not generate too much traffic. Set a filter in the keyword view in Google ADS to check the keywords with only the estimated calculation value of the premium: Do not always believe that the bidding suggestion of Google homepage! If the proposal of $ 20 or $ 30 seems to be too high compared with your bid to similar clauses, please increase the bid little by little and monitor the traffic.
Please go to Google's policy manager to fusion database see if there is an existence: bid before starting the advertising series, so it is best to check these bids after startup. If your bid is too low, it may not generate too much traffic. Set a filter in the keyword view in Google ADS to check the keywords with only the estimated calculation value of the premium: Do not always believe that the bidding suggestion of Google homepage! If the proposal of $ 20 or $ 30 seems to be too high compared with your bid to similar clauses, please increase the bid little by little and monitor the traffic.