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— How did your transition from analog to digital begin?

Posted: Thu Jan 30, 2025 10:35 am
by subornaakter20
Influence of Digital Marketing and Social Networks in Politics and Tourism 2.0
In a totally casual way, when in 2007 they opened a blog for me for my political candidacy for C's in the municipal elections in my city, Esplugues de Llobregat .

From then on, I became accustomed to interacting in the digital environment through the blog, later joining Facebook, Twitter and other networks, as additional means of communication to the traditional ones.

You could say that I entered Social Networks nursing homes email list from politics , as tools to connect and relate with people, sharing ideas and information.

I would highlight that the key to assimilating them as something habitual in my life is that I have always been “social” and sociable , I have always had a special interest in connecting with people.

[Tweet “You could say that I entered #SocialNetworks from politics, as tools to connect and relate to people”]

—When did you decide to make a living doing what you are passionate about?
When I became unemployed in 2009, following a mass layoff at the company where I worked.

After some time of reflection, I decided to re-invent myself, or rather re-orient myself and focus my professional career on the world of Social Networks , which I already liked as a hobby, to teach and help others to use them efficiently.

It's a risky plan, considering my age, but it's what I'm most passionate about: dedicating myself to online communication.

—Do you think the supply of Social Media professionals will become saturated?
Unfortunately, I think that the offer is already saturated and even “spoiled” , but not only by good professionals, but by many “amateurs” who flood and devalue the market with “low cost” services and poor quality. As they say, “those who pay peanuts, hire monkeys”.

We are experiencing a serious crisis in Spain with high unemployment, and many of us who are looking to find a place in the labour market have opted for the emerging Social Media sector.

But not everyone has the skills, experience or training to adequately carry out the great responsibility that comes with being the voice of companies on social networks and being the voice of customers in their brands.

It is a job largely for “seniors”, in which “juniors” are being employed . I believe, and hope, that with the passage of time the market will settle down and that true professionals in Online Communication will be adequately valued by the companies that need our services.

—Do you think that politics is returning to its origins, when citizens knew their representatives personally?
Hopefully! It is a process that is just beginning, as a reaction of society to the great distance between citizens and politicians, between represented and representatives, that party politics and corruption have caused.

But we still have a long way to go , starting with the citizens themselves, who must be much more demanding with politicians, and continuing with the politicians, who must remember that politics is there to serve the citizens and not their own particular interests.